A WINNING SUCCESS ACROSS NAMIBIA AND ESWATINI

The 2025 Alcolin & Bostik Competition in Namibia And Eswatini has officially wrapped up — and what a success it was!
Over the three-month campaign period (1 June – 31 August 2025), retailers across Namibia and Eswatini saw a remarkable boost in customer engagement, with hundreds of shoppers taking part for a chance to win brand-new smartphones simply by purchasing their favourite Alcolin and Bostik products.

Driving Store Traffic and Excitement

The competition generated outstanding enthusiasm among both customers and retail partners. Participating stores reported noticeably higher foot traffic, as customers returned repeatedly to stock up on Alcolin and Bostik products to increase their chances of winning.

One retail partner shared:

“Customers would return multiple times to purchase Alcolin and Bostik products to increase their chances of winning.”

Another added:

“I’d be happy to see the competition continue next year, given its success and positive reception.”

Celebrating Our Winners

In Eswatini, three lucky winners walked away with their prizes:

• Whakka Build-It: Nhlonipho Mdluli
• Build-It Mbabane: Philile Mkhonta
• Mega Mica Matsapha: Travis Mamba

The prize handovers were a highlight for both the winners and the participating stores, reflecting the excitement and pride surrounding the campaign. (Namibia winners to be added once photos are received.)

Strengthening Partnerships Across Borders

The campaign was a collaborative effort between Bostik’s Export Division, local agents, and retail partners in each region. The success of the 2025 Sell-Out Competition demonstrates the power of partnership and shared commitment between Bostik and its retail network across Southern Africa.

As Pregesan Chetty, Business Director: Exports, shared:

“The overall success of this campaign demonstrated the strong partnership between Bostik and our retail partners. The excellent collaboration between our teams ensured a seamless experience for customers — from purchasing to entry and prize collection.”

Looking Ahead

Encouraged by the positive feedback from both customers and retailers, the Export Team looks forward to continuing this momentum into 2026 with even more engaging initiatives.

Congratulations once again to all our winners — and a heartfelt thank you to every store and shopper who made this campaign a success!